Short Form Landing Pages

Short Form landing pages are designed to be quick, to the point, and to move your visitors to the next level of the sales funnel. 

Short Form

Landing Page

*Starting at*

$375

Short Form Landing Pages

Short Form landing pages are designed to be quick, to the point, and to move your visitors to the next level of the sales funnel. 

Short Form

Landing Page

*Starting at*

$375

Use Short Form Landing Pages to Turn Visitors to Customers

According to a study conducted by Microsoft in 2000, people’s attention spans were roughly 12 seconds long, 15 years later that number dropped to 8 seconds. Today, it’s paramount to catch your web site visitor’s attention and catch it fast.

 

Moving the visitor along to the next level of the sales funnel is the goal, whether that be a phone call, form submission, booking, or a download a short-form landing page will get visitors to that goal fast.

Scannable Content

Short Form landing pages rely on scannable content to convince visitors to act on the desired goal. Scannable content means the content of the web page is easily and quickly digestable. These types of pages rely more on images and visuals than word count to get their point across and influence a conversion. 

Scannable Content

Short Form landing pages rely on scannable content to convince visitors to act on the desired goal. Scannable content means the content of the web page is easily and quickly digestable. These types of pages rely more on images and visuals than word count to get their point across and influence a conversion. 

A short-form landing page should quickly answer 4 key questions that are most important to your potential customers. 

  • Who are you? 
  • The benefits and features of your services or products
  • What sets your process or approach apart from competitors? 
  • Why a potential customer should choose you

Each section of the short form landing page addresses these topics, generally accompanied by a graphic or image. This allows a user to quickly scroll the page, stop on the section that’s important to them, all while being exposed to other key topics. 

Getting The Message Right

Getting The Message Right

A short-form landing page should quickly answer 4 key questions that are most important to your potential customers. 

  • Who are you? 
  • The benefits and features of your services or products
  • What sets your process or approach apart from competitors? 
  • Why a potential customer should choose you

Each section of the short form landing page addresses these topics, generally accompanied by a graphic or image. This allows a user to quickly scroll the page, stop on the section that’s important to them, all while being exposed to other key topics. 

Hitting the Mark

Implementing a short-form landing page for your organization can be a hit for generating new leads. Combining this type of website with a targeted marketing campaign can supercharge your leads and get you ahead of the competition.

 

Contact Advantage Media Partners to learn how we can help accelerate your online presence

Hitting the Mark

Implementing a short-form landing page for your organization can be a hit for generating new leads. Combining this type of website with a targeted marketing campaign can supercharge your leads and get you ahead of the competition.

 

Contact Advantage Media Partners to learn how we can help accelerate your online presence

Short-form Landing Page Example

 

Short form landing pages should entice visitors to complete a quick action such as making a phone call, submitting a form, or completing a download.

If you’re looking to increase the overall number of leads using a short-form landing page is the key to achieving your goals.

Keeping the content short and concise is the goal, the example shows what is typically included in a short form landing page.

The section circled in red in the example shows what would typically be considered the “banner” content, which includes the main headline, and your opening statement or tag line.

The next section circled in blue shows what would be a supporting headline or reinforcing statement combined with a CTA ( Call To Action ), this CTA correlates with the goal whether that be a phone call, form submission, or a download.

The following section circled in green, would be for additional details for content such as testimonials, recent projects, additional details on how the particular product or service works, what sets you apart from your competition or a combination of any of these talking points.

Finally, the last section circled in orange is where the CTA content would reside, typically this includes a form and easy to find and use contact information.

 

 

Fill out the Short Form Landing Page Content Questionaire 

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